The EU’s Carbon Border Adjustment Mechanism is moving from design to economic impact, with the definitive phase set to begin in 2026. For Chinese manufacturers supplying the EU market in carbon-intensive categories, CBAM changes the cost structure of cross-border trade by treating embedded emissions as a direct compliance variable rather than an external factor. The result is a new competitiveness test that runs alongside the EU ETS and broader Green Deal decarbonisation expectations.
Industry analysis points to a timing mismatch that matters commercially: CBAM payments through carbon certificate purchases are scheduled to start in 2027. That transition into actual financial obligations is expected to widen the gap between the carbon price reflected in EU-linked costs and the level of carbon pricing applied domestically in China. In parallel, importers face tighter requirements for verified emissions data as CBAM moves toward auditable reporting.
CBAM in its definitive phase: certificates turn embedded emissions into a border cost
CBAM’s operating logic is straightforward for compliance teams but disruptive for pricing models. Importers placing covered goods into the EU must purchase carbon certificates corresponding to embedded emissions in those imports, aligning foreign production with EU ETS carbon pricing. This effectively extends ETS cost signals beyond EU borders for sectors where emissions are concentrated and measurement is feasible.
For exporters, the mechanism introduces immediate operational pressures. High-emission production routes—particularly coal-based steel and aluminium—face additional per-tonne costs that can erode established price advantages. At the same time, exporters must provide verified emissions data, shifting from estimates toward auditable carbon accounting systems that can withstand scrutiny during customs and reporting processes.
From reporting to payment: why 2027 becomes the compliance inflection point
The move from early-stage preparation to actual certificate purchases beginning in 2027 is expected to intensify cost exposure for trading partners already under CBAM’s scope expansion. The key issue is not only the existence of EU carbon pricing, but differences between EU-linked carbon costs and China’s domestic carbon system. As CBAM expands across more product coverage over time, those differences can translate into widening competitiveness pressure.
China is identified as among the most exposed trading partners, with tens of billions of euros in exports affected as CBAM scope broadens. That scale matters because it turns what might have been treated as a compliance adjustment into a structural repricing requirement for supply contracts and procurement strategies. The compliance burden also extends beyond primary materials into downstream products as coverage grows.
Serbia emerges as an export platform: project-level control outside the EU ETS
Against this backdrop, Serbia and parts of the Western Balkans are increasingly discussed as strategic locations for industrial capital seeking to manage CBAM-linked costs. The central rationale is that Serbia is not part of the EU ETS system and is not fully integrated into CBAM’s internal carbon pricing architecture. That distinction creates what industry analysis describes as a temporary arbitrage window for companies reconfiguring where production occurs.
While CBAM applies to imports into the EU regardless of origin, carbon accounting can become more project-specific when production assets are redesigned around measurable emissions performance. In practice, firms establishing production in Serbia may be able to optimise emissions profiles at plant level and use cleaner energy mixes selectively, potentially reducing certificate obligations tied to embedded emissions. The shift described is from higher-average carbon intensity associated with broader grid conditions toward optimised marginal intensity linked to specific assets.
Asset engineering and nearshoring: how location choices interact with EU market access
The Serbian pathway is framed less as a simple relocation and more as an engineering-and-energy strategy aimed at controlling the carbon footprint embedded in exports. Chinese investors can design greenfield or semi-greenfield production assets using renewable power arrangements such as wind or solar PPAs, alongside gas or lower-carbon baseload options and modern energy-efficient processes. The objective is to produce “CBAM-optimised exports,” where emissions per unit are reduced enough to influence certificate needs at the EU border.
Geography also plays a role under CBAM-era trade planning. Serbia’s proximity to EU markets and integration into European logistics corridors can reduce friction compared with distant exporting models. At the same time, preferential trade arrangements are cited as part of the commercial logic for repositioning supply chains toward “nearshore” production with controlled emissions profiles rather than “distant exporter” models exposed to carbon penalties.
Sector exposure: cement, steel, aluminium, fertilisers, electricity and hydrogen
The potential benefits of Serbia-based production are described as strongest where CBAM coverage intersects with energy-intensive manufacturing and where emissions measurement can materially affect certificate requirements. Steel and metals face high CBAM exposure, with opportunities linked to electric arc furnace approaches combined with renewable integration that could improve emissions intensity relative to coal-based routes. Aluminium and processing are highlighted as electricity-driven sectors where renewable sourcing can significantly influence embedded emissions outcomes.
Cement and building materials are also singled out due to possibilities for blending lower-carbon inputs and reducing transport-related emissions through proximity advantages. Beyond primary materials, downstream manufacturing is expected to benefit later in CBAM’s expansion trajectory through more localised lower-carbon production hubs relevant to sectors such as automotive components, machinery and fabricated metals.
What exporters may seek: margin recovery, compliant supply chains and vertical integration
If Chinese firms establish and scale production in Serbia, analysis suggests they could pursue margin recovery under CBAM by lowering embedded carbon intensity and therefore reducing certificate costs tied to shipments into the EU. In some cases this could mean recovering double-digit percentage margins otherwise lost under CBAM-linked pricing scenarios, particularly where current contracts do not reflect higher border-linked carbon costs. For importers sourcing from such facilities, this may translate into more predictable procurement economics under ETS-aligned requirements.
The strategy also extends to creating “CBAM-safe supply chains” positioned as compliant suppliers for EU industrial buyers. This is particularly relevant for European OEMs facing Scope 3 emissions obligations that depend on upstream supplier footprints. Vertical integration opportunities are further described through co-location of energy and production using Chinese-owned industrial assets such as mining or processing facilities, which can reduce exposure to volatile energy prices and carbon-cost uncertainty.
Constraints: convergence risk, grid emissions limits and tightening industrial policy
Serbia’s potential advantage is not presented as guaranteed or permanent. A key constraint is regulatory convergence risk: if Serbia aligns more closely over time with EU carbon pricing structures, the arbitrage window could narrow. Grid carbon intensity remains another limitation; if Serbian electricity stays partially coal-based, emissions benefits may be limited unless renewable sourcing is secured at scale.
EU policy direction also matters for long-term planning. Local-content rules and industrial policy could increasingly favour production inside the EU rather than near it, changing procurement incentives even if border certificate obligations are reduced through improved embedded-emissions performance. Financing conditions add another layer of scrutiny, since projects must meet European environmental and governance standards to access capital and maintain market access under Green Deal-aligned expectations.
A structural shift in manufacturing strategy under ETS-linked border rules
The deeper implication described by analysts is that CBAM changes how manufacturing decisions are made rather than simply how goods are priced at customs. Exporters supplying Europe must now optimise not only labour costs, scale and logistics but also carbon cost per unit, location relative to carbon regimes, and access to low-emission energy systems capable of producing verifiable results for CBAM purposes.
In this framework Serbia functions as a transitional industrial platform where Chinese capital can maintain cost advantages while reducing exposure tied to embedded emissions calculations at the EU border. If implemented at scale across energy-dependent sectors including steel, aluminium, cement, fertilisers and electricity-intensive goods—and potentially hydrogen-related value chains—Serbia could become a nearshoring node aligned with evolving European climate-policy architecture.
For importers and exporters alike, compliance implications remain immediate: verified emissions data requirements increase administrative complexity; certificate purchasing beginning in 2027 shifts budgeting from preparation toward payment; and sector-specific exposure means contract terms will increasingly reflect embedded-carbon performance rather than only production costs inside national systems governed by different carbon pricing levels.

